On January 20, the Fengxian Media Center and Shanghai Oriental Press Co., Ltd. (The Paper) signed a strategic cooperation framework agreement to create a new media ecosystem together. Looking ahead, the two sides will engage in regular, mechanism-based cooperation in content, branding, talents, and information. This partnership will deepen mutual trust, boost overall influence and credibility, and pave the way for deeper collaboration across wider areas.

The agreement outlines that the two sides will engage in regular and institutionalized cooperation in areas such as content collaboration, innovative communication, joint brand development, event coordination, talent exchange, capability enhancement, information sharing, and industry foresight. This collaboration aims to boost the overall influence and credibility of both sides and pave the way for deeper cooperation in broader fields in the future.

Both sides will follow the principles of mutual respect, complementary strengths, resource sharing, and win-win cooperation, with integrity as the foundation. This partnership signifies a significant step for the Fengxian Media Center in advancing media integration and shaping a new communication landscape. Through resource integration and innovative approaches, the two sides will work together to enhance the regional image and build a robust media ecosystem.